Rather, these are not even videos yet, but only teasers. As you know, HTC hired Robert Downey Jr. for a marketing company dedicated first to the M8, and now to the M9. But what does all this mean? What is HTC hinting at?
The videos are short, thirty seconds long.
The company is called RDJ / M9 (the initials of the actor), on this page (http://www.htc.com/us/rdjone/#) there are all nine videos, please note, nine videos are nine colors.
Apparently, each video demonstrates in a veiled form certain features HTC One M9. I liked this one the most.