The Chinese company Huawei announced that the face of the advertising campaign for its new flagship Huawei Mate 20 Pro was the Russian film director, actor and producer Fyodor Bondarchuk. As part of the advertising campaign, Fedor gave a video interview specifically for Forbes magazine.
In his interview, Fyodor Bondarchuk talks about the processes of filming and the integral role of technological innovations in the film industry. The director notes new functions thanks to which you can shoot a high-quality movie clip on your smartphone.
'Speaking specifically about my smartphone Huawei Mate 20 Pro – it has all the features that a filmmaker might need, and even more. He will really help out those people who are going to make films, or who just like to shoot videos, homemade and whatever. This device replaces a great many specialists who service professional cameras. Intelligent Cinematography captures cinematic movies with improved color and frame rates. '
The interview with Fyodor Bondarchuk will be published on the website of Forbes magazine, as well as on the official YouTube channel of HUAWEI Mobile Russia and on all social networks of the brand. In addition to the interview itself, the director's photographs taken during a special photo session will be used in advertising materials and placed in company stores Huawei, as well as in the multifunctional center on Tverskaya Street.
The advertising campaign Huawei with Fyodor Bondarchuk will run until the end of the year.